Category Archive: Business

Jan 06 2017

Brick and mortar stores: are they truly necessary in this day and age?

A brief examination of the pros and cons of physical (brick and mortar) stores and virtual ones. Over the past few days, online retail giant, Amazon.com, has been in the news with regard to its plans to open a physical bookstore in New York City. The store would not be the company’s first: other have …

Continue reading »

Permanent link to this article: http://www.ict-pulse.com/2017/01/brick-mortar-stores-day-age/

Dec 14 2016

Nurture or hinder: the role of banks and Government in the life of a business

Caribbean businesses have been warned to keep up with technological changes or face extinction, but they cannot do so alone. Here we highlight the role of banks and Government in a business’s success. At the Digicel Business Solution Summit 2016 held last week in Barbados, CISCO’s Systems Engineer, Shassim Mohammed, encouraged event attendees to keep …

Continue reading »

Permanent link to this article: http://www.ict-pulse.com/2016/12/nurture-hinder-role-banks-government-life-business/

Dec 02 2016

The importance of digital personalisation in today’s marketing efforts

A brief discussion of the benefits and challenges of digital personalisation to businesses. Ultra personalisation in the delivery of goods and services is a long predicted trend that has been coming to fruition. Today, we may take it for granted with respect to, for example, product or movie recommendations made to us by Amazon or …

Continue reading »

Permanent link to this article: http://www.ict-pulse.com/2016/12/importance-digital-personalisation-todays-marketing-efforts/

Nov 09 2016

3 essentials to realise Internet economies in the Caribbean

Although virtually all countries worldwide want to have an Internet economy, many of them appear not to know how to achieve it. Here we highlight three essentials ought to be implemented. For the past several years, a key goal most countries have envisaged, having expended considerable effort to improve their telecoms and ICT infrastructure and …

Continue reading »

Permanent link to this article: http://www.ict-pulse.com/2016/11/3-essentials-realise-internet-economies-caribbean/

Nov 04 2016

In finding your customers, should it all be about the mass market?

Increasingly, there seems to be an emphasis on the mass consumer market, but can that focus be dangerous to businesses? If the trade publications for the tech industry are to be believed, there appears to be a bias towards selling products and services to the mass consumer market. It is not enough to be happily …

Continue reading »

Permanent link to this article: http://www.ict-pulse.com/2016/11/finding-customers-mass-market/

Older posts «

» Newer posts